We all know that startups have gained massive popularity over the past few years. In 2018, they even got to the point of becoming mass-commercialized all thanks to their presence in different industries and fields. From technology to medicine, startup trends are constantly changing, which makes it difficult to predict.
In 2019, the startup landscape is likely going to be different than the previous year. If you are wondering what’s new and what kind of novelties we are likely to see, you have come to the right place.
Below, we are listing the biggest startup trends and predictions for 2019.
1. Offline Retail Will Become A Side Feature
Are we going back in time?
Well, it appears so. However, offline retail is not going to change eCommerce at all. Instead, it will become a side feature of online buying. For example, we all saw that eCommerce companies have been experimenting with small retail stores and setting up experience zones in 2018.
In 2019, customers will be able to interact with the products even more before ordering them online. If you are a startup, think of all the ways you can provide this offline experience for them in detail.
2. Subscription Services Will Continue To Sell Well
Even though subscription growth has slowed down compared to earlier years, it is still growing by 1% monthly, according to data. Startups related to food, beauty products, apparel and lifestyle subscription boxes are apparently the most popular of all (in that order).
The great thing about subscriptions is their value – which can be best seen in the long run. As such, this is one of the startup trends which can grow your revenues a lot higher than other models, and you can eventually experience three times more orders than customers of non-subscription companies.
3. 2019 Is The Year Of The Consumers (And Their Data)
Unless you are living under a rock, there is no chance you missed the recent startup trends – which are now dictated by consumers more than ever before.
In the coming year, trends like these are more than just expected. In a nutshell, consumers are very abreast of their data nowadays. So much, that they are always in need of more control over it.
The best way to adapt to this customer-centric future is by leveraging the trend with gift guides, themed polls, quizzes and content that speaks to the needs of your customers in a way that lets them manage their data.
4. Extended Business Collaboration And Integration
2019 will also be the year where more startups will collaborate between themselves and open up to potential partnerships and opportunities within and outside of their niche. Most importantly, this form of collaboration can be the perfect way to boost the sale value of your company/startup and make it worth more than before.
We already saw banks partnering with fintech startups – and startups seeking help from other startups, whether with their systems, APIs or data. Going ahead, these forms of collaborations will shape up the startup trends, allowing competitors to collaborate more and sell each other’s products for mutual benefit.
5. Blockchain Technology Will Blossom
Did you know that the demand for blockchain developers is now higher than ever before? Or that they are among the highest paid developers out there?
Whether you have laid your hands on blockchain or still haven’t explored this opportunity, you should know that in 2019 it will be very hard to not mention blockchain as part of the growth of a startup. In fact, blockchain is definitely one of the startup trends as the industry matures and its use cases expand.
Many Fortune 500 companies have been already exploring blockchain’s potential in terms of providing security and efficiency to their everyday operations – and this is just the start of it
6. Marketing Will Become Even More Personalized
Marketing is becoming a lot more personal than ever before. This trend will keep on going as the user becomes the king. In 2019, we will see more actions that convince customers and speak directly to their needs.
In order to succeed and adapt to these startup trends, you will have to provide high-value and personalized content in every step of the way.
7. Making Use Of Voice Search
If you are rubbing shoulders in the startup crowd, you probably hear the term ‘voice search’ more and more often. The truth is, this kind of search has arrived – and it is bigger than many other forms of search discovered before.
On the question why this kind of search is hot, we can say that voice recognition is a technology that improves. On another note, it is a technology that is customer-centric and as a result of that, has increased in terms of popularity.
Easy to use, fast and safer for people on the go, its use cases go in line with our fast-paced lifestyle. In 2019, the customers will use their voices to search for Google, and the startups will adapt to these changes.
In the end, it is the year-on-year improvements that make the startup world great and innovative as every year goes by. In 2019, there will be many changes and the above-mentioned ones are definitely going to be in the spotlight.
So, do you know a way in which you can adapt to these trends and make use of them?
If you are struggling to carve a solid roadmap, visit this link and get insights on the most important startup phases – or click here and learn the most vital concepts every founder should be aware of.
We hope that this post has been of great help to you. Good luck!